Use Case · Ecommerce

See what PMax is hiding. Protect spend faster.

Turn noisy retail performance into a clear picture with concrete next steps.

PMax context surfacedProduct-mix risk highlightedSpend protection built in
Retail summaryPMax mixProduct groups
Adszy summary · reporting

Overall ROAS looks acceptable, but two product clusters are hiding margin pressure and should be reviewed before budget is expanded further.

Blended ROAS
4.38x
Looks healthy
At-risk product clusters
2
Masked in blended view
Safe fixes queued
3
Ready after review
Today's brief
3 things you'd want to know.
  1. Do not let blended ROAS hide the weak product groups.
  2. One product cluster should probably be paused pending stock and margin review.
  3. The safer immediate move is search-term cleanup on gift traffic.
Turn into brief →

Retail work needs both explanation and protection

Chat gives the explanation. The queue, alerts, and memory system help protect efficiency when catalog complexity starts hiding risk.

PMax signal

Surface what the blended headline is hiding.

Merchandising context

Keep stock and margin notes available inside the analysis.

Spend protection

Move quickly when a product cluster starts dragging account health.

Retail diagnosis

Chat helps explain the hidden product story

Retail teams often know something feels off before they can point to it cleanly. Adszy turns that suspicion into a usable explanation.

  • PMax mix surfaced in plain English
  • Product clusters called out directly
  • Next actions framed around business context
ChatNorthwind Coffee · last 14 daysLive
Why is retail ROAS stable even though margin feels worse?
A premium bundle category is masking underperforming lower-margin SKUs. The account is not in trouble overall, but product mix is hiding the real efficiency gap.
PMax product cluster trendMargin note from memorySearch vs shopping split
Northwind CoffeeLast 14 daysArtifactsTasks
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Retail answerProducts 7Tasks 2

Retail efficiency note

  • Hidden product drag
  • Merchandising context
  • Recommended next step
Protect spend

Use alerts and tasks to keep weak product groups from quietly growing

Understanding the issue is only half the job. You also need to stop quiet efficiency drift from turning into a bigger spend problem.

  • Margin-aware monitoring
  • Fast response tasks
  • Review path before aggressive action
WarnLow-margin SKU cluster expanding spend share

Product group is 23% above normal spend contribution with worse downstream efficiency.

Monitor this before budget expansion
CriticalGift-search waste growing ahead of promo weekend

Search demand is broadening into low-intent gift traffic faster than expected.

High priority
Start in chat

Ask what the blended retail headline is hiding.

Adszy helps ecommerce teams uncover product-level drag, protect spend, and tie PMax behaviour back to the business context that actually matters.

PMax clarityProduct-level contextSpend-protection workflow